Since the earliest days of the "horseless carriage," the pickup truck has been first and foremost a utility vehicle (which is why Australians call them "utes"). In the beginning, manufacturers weren't even trying to make them visually appealing - in fact, the first pickup truck build in 1896 was nothing more than a hay wagon with a gasoline engine installed, using a failure-prone chain and socket drive. The first "modern" pickups were strictly for the U.S. Army, used to ferry materiel and troops to the forested battle areas of Northern France during World War I. However, like the jeep and later the humvee, the modern pickup was eventually introduced to the civilian market in 1920. Farmers and building tradesmen were the first to embrace the new vehicle, and an industry within an industry was born. During its entire 100+ year history, the part of a pickup that takes the greatest abuse is the tailgate. Protect that tailgate with a Pilot Tailgate Cover. Available for virtually every make and model, the Pilot Tailgate Cover combines practicality with fashion in an accessory that will keep that tailgate looking and working like new and look great doing it. Order your Pilot Tailgate Cover right here, today! Gearhead enthusiasts certainly deserve first-rate assistance when considering reliable car parts. Accordingly, we maintain a 24-hour, 7 day a week technical assistance desk to support you with your calls. To make a good deal even better, all parts come with FREE shipping for all orders more than $50. If you can find a better price, call us - we will beat any price advertised elsewhere.